Bridges to Baccalaureate website Utilizing the university’s approved WordPress templates, I collaborated with an independent writing professional to develop the visually appealing website. The site promotes the program in an effort to recruit students, community college faculty and UIC faculty to participate in UIC’s Bridges to Baccalaureate program. Featuring photos and quotes of the program’s students and mentors gives the viewer a real feel for the program. View full site at bridges2bacc.uic.edu

FNCE 2014 Program Book Designed seven-section, 200+ page program book for the Academy of Nutrition and Dietetics annual conference including covers, tabs and a fold-out map. Since it is a large booklet, I used different colors to highlight each section; color was printed in top right-hand corner of each page, on tabs and used for headlines within each section. The main goal of the project was to ensure conference attendees could easily find information and for the book to be visually appealing. Project included importing ads from various companies and ensuring all pages and ads were prepared for the printer.

Derby Day promotional materials Designed print materials for annual fundraiser to benefit the Children’s Home + Aid. Materials include save-the-date postcard, invitation with reply card, program and banner.

Beijing Program Marketing Materials When the university opened their Beijing Program, I was asked to design materials to raise awareness and attract students. Using stock photography, I designed eye-catching flyers and posters to promote information sessions and encourage students to contact the office to learn more.

Rome Program Brochure Designed brochure to attract current Loyola University Chicago students as well as students from around the country to apply to the John Felice Rome Center Program. I used a combination of stock and original photography to generate interest in spending a semester in Rome.

“Vitamins and Dietary Supplements as they relate to Heart Health” is a Consumer Downloadable used on the eatright.org website. It is an interactive PDF with working table of contents and links throughout.

Emeriti Newsletter I designed this quarterly newsletter for retired faculty using University Brand standards. Since there were no images available, I used headlines, subheads and bullet points to organize copy provided by the Director of Marketing for each issue.